The sequel to the 1998 cult classic, starring Sandra Bullock and Nicole Kidman, opened to a global total of $46 million. This figure includes $30 million from the domestic box office and $16 million from international markets. While the domestic performance was robust, the overseas haul fell short of Warner Bros.' initial hopes, which aimed for $18 million to $23 million across 77 territories.

The film's box office trajectory suggests it will be primarily driven by its North American audience, a pattern not uncommon for certain beloved '90s properties. Comparisons are being drawn to other successful female-led films featuring Sandra Bullock, such as The Lost City and the pre-pandemic Ocean's 8, as well as other '90s legacy sequels like Freakier Friday.

Notably, Bullock's solo outings tend to generate more ticket sales than Kidman's, especially given Bullock's history with more studio-backed features compared to Kidman's frequent independent and arthouse film launches. For context, Freakier Friday debuted globally with $44.5 million ($15.5 million international, $28.5 million domestic), and Ocean's 8 opened to $53.7 million worldwide before the pandemic. Practical Magic 2's opening is considered to be on par with these benchmarks, though it didn't ignite the kind of post-Labor Day fireworks previously seen from Warner Bros. with franchises like It or Beetlejuice Beetlejuice.

Despite bullish stateside tracking that suggested a $38 million to $40 million domestic opening, the current figures align closely with The Lost City's debut. Industry analysts recognize Practical Magic 2 as a unique cult '90s female property, not expected to achieve the blockbuster status of a film like Devil Wears Prada 2.

Internationally, the film's strongest performance was in English-speaking markets. The United Kingdom led with a $3.9 million opening, mirroring The Lost City's start there ($3.5 million) and surpassing Freakier Friday's ($2.3 million). Australia followed with $2.2 million, outperforming Freakier Friday's $1.3 million start.

Other key market openings included Mexico with $1.2 million (underperforming against The Lost City's $2 million and Freakier Friday's $2.7 million), Germany with $770K (under The Lost City's $1.4 million but ahead of Freakier Friday's $549K), Spain with $651K, France with $569K (below The Lost City's $2.5 million), Brazil with $528K, and Italy with $487K. Smaller contributions came from Poland ($315K), UAE ($270K), Holland ($253K), and New Zealand ($237K).

For further perspective, The Lost City concluded its theatrical run with $105.3 million domestically and $87.5 million internationally, totaling $192.9 million worldwide, with a production cost similar to Practical Magic 2 at around $75 million net. Freakier Friday finished with $94.1 million in North America, $59 million internationally, and $153.1 million worldwide, off a net cost of $45 million.