The acquisition of 'Blood Red – Under the Moonlight' by the BBC marks a pivotal moment for Globoplay, Globo's streaming service, as it's the first Globoplay Original to be licensed to the prestigious British broadcaster. Industry observers often view BBC acquisitions as a benchmark for non-English-language fiction, signaling the series' high quality and international appeal.
'Blood Red – Under the Moonlight' is described as a fantasy-adventure-thriller with coming-of-age themes, presented in half-hour episodes. Created and written by Claudia Sardinha ('Rensga Hits!') and Rosane Swartman ('A Life Worth Living'), the series leverages Brazil's stunning natural landscapes, particularly the rolling forest hills of southeast Minas Gerais, and incorporates local lore, such as references to maned wolves. This approach showcases Globo's ability to ground universal genre tropes in distinct Brazilian realities.
Angela Colla, a representative for Globo, emphasized the strategic thinking behind such international successes. As reported by Variety, Colla noted, "The BBC acquisition is another example of how understanding audiences helps stories travel further." She added that Globo's commitment extends beyond content delivery, focusing on performance tracking, insights sharing, and collaborative efforts to maximize each title's potential from launch to audience engagement.
The BBC deal was just one facet of Globo's comprehensive Mipcom 2026 showcase, which also highlighted numerous other deals and strategic partnerships with international broadcasters like Portugal’s SIC, Turkey’s Ay Yapim, and Greece’s Alpha TV. These collaborations demonstrate Globo's robust portfolio and the global relevance of its formats.
The showcase also featured several of Globo’s 'Super Dramas' and hit series. These include 'Anything Goes,' a lavish, fast-paced remake of a major 1980s Brazilian telenovela that garnered a 56% audience share during a pivotal episode, and 'Three Graces,' a popular teen pregnancy drama. Another standout was 'To Love Is to Care,' a modern urban melodrama combining romance and a whodunnit, featuring impressive production elements like an Episode 1 flood scene shot with an LED wall and a 140,000 sq. foot artificial lake.
Beyond the glitz of production, Colla stressed the importance of compelling narratives. "The stories that break through are not always the loudest. They are the ones that become relevant in people’s lives," she stated, highlighting the focus on strong characters, emotional depth, and contemporary relevance that drives conversations and resonates deeply with audiences.
Globo's international strategy extends to successful adaptations. Portuguese network SIC announced an adaptation of the megahit 'Brazil Avenue,' following the success of its remake of Globo's 'Pages Of Life.' Similarly, Turkey's Ay Yapim, which previously adapted 'Brazil Avenue' into the Emmy-nominated 'Leyla,' has expanded its partnership with Globo to a three-format deal, including the adaptation of 'Looks & Essence' ('Fina Estampa') into 'The Life She Built.' In Greece, Alpha TV is working on local adaptations of the hit Globoplay original 'The Others' and the telenovela 'All The Flowers.'
Globo's influence and quality were further recognized at Mipcom, where the company is slated to receive the 2026 Mipcom Recognition for SDG Impact award in partnership with the United Nations. This follows other accolades, such as the Studio Babelsberg Production Excellence Award won by Globoplay Original 'Emergency 53' at the Berlinale Series Market. Additionally, the soccer drama 'The Playoffs' had its world premiere at SXSW London, signaling Globo's increasing presence at major international festivals. Looking ahead, Globo is already preparing 'Brazil Avenue 2,' reinforcing its commitment to stories that connect across cultures and generations.